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Vicente Verdú

The pop culture society URL:

This conference will draft a general, introductory, landscape for this series of conferences by analyzing the social and economical conditions favoring the birth the pop culture in these years, and in which way its manifestations correspond to the yearnings and mythologies present at the time. The pop art (coming from the English term "Popular Art") was an artistic movement that appeared at the end of the 1950's in England and United States, whose characteristics are the use of images and themes taken from the mass communication world and applying them to visual art. It is the result of a way of life, the plastic manifestation of a (pop) culture where objects cease to be unique and are began to be considered as serial productions. In this kind of culture, also art ceases to have "aura" and is transformed into an object of consume.

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